This week Isossy Children meets Clare Argent, The Mumpreneur behind the adorable iTaggy Brand - unqique handmade baby comforters and blankets.
What inspired you to
start your business?
My children were my initial inspiration. I started making items for them. My partner David was the driving force behind
me starting a business, he suggested it over a glass of wine on a New Year’s
eve and we started working on it that night.
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What have been your
favourite client experiences?
A lot of my business is mail order, so it is not often I get
to meet a client, but when I do it is so lovely, especially seeing Children so
in love with one of my items, it brings such joy! I recently had a Mum contact me in despair,
they had lost her daughters iTaggy comforter on holiday; she took it everywhere
and never went to bed without her snug.
We set to making an identical one immediately and dispatched it the same
day, now they can all get some sleep!
What advice would you
give to someone starting up in your industry?
You need to love what you do, believe in your product or
service and believe in yourself. Ensure
that you have a unique selling point, or you won’t stand out from the
crowd! Most important of all, is
ensuring that you preform and keep the customer happy and updated at all times.
What are your long
term goals?
To continue making and to develop new products and designs,
I am happy to go wherever the iTaggy journey takes me.
Isossy Children
celebrates diversity through global clothing for children. Why do you think
diversity matters for every generation?
This is so important, new generations need to be educated in
understanding diverse cultures, religions, disabilities, the list is
endless, to ensure that we grow to
respect one another for who and what we are and not to judge unfairly or
discriminate or to judge at all.#
What words of wisdom
do you think every child should grow up knowing?
To live, to love, to laugh and to enjoy.
Smile each day, life is too short not to.
Contact Details
Clare Argent
@itaggy
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