Friday, 7 June 2013

Isossy Children meets Simon Wright, the founder of The miKin App for blended families

In this profile Isossy Children meets Simon Wright the founder of a new App called miKin which aims to bridge the gaps of communication for blended families.

What inspired you to start your business?
We are a blended family of six.  And we have struggled with communication, at times with our ex partners.  We saw the benefit of creating an app that would encourage emotion free communication of children's details between exes or co-parents as we like to call them.  Once we started the design process we realised it would also be a useful tool for any family not just blended ones - we're all busy these days.

What have been your favourite client experiences?
We are still in the process of launching the app.  So far we are enjoying the 'likes' we are now receiving on facebook from people we don't know.  Especially from overseas.

What advice would you give to someone starting up in your industry?
Be brave.  If you have an idea, send it to an app developer and get them to
send you a scope.

What are your long term goals?
We have set up a company called Social + Apps and when miKin launches we already have various other ideas to develop.  All the ideas centre on using this new technology to help with making communication easier.

We also aim to expand into on-line advertising and mentoring others to develop their app ideas.

Isossy Children celebrates diversity through global clothing for children. Why do you think diversity matters for every generation?
Diversity is important because it helps us be tolerant and understand our differences and learn to be accepting of those differences.  Most discrimination is breed from fear. Fear comes from the unknown.  Diversity gives us knowledge and therefore reduces fear.

What words of wisdom do you think every child should grow up knowing?
“Always aim for the Moon, even if you miss, you'll land among the stars.” ― W. Clement Stone. 

Contact Details
Simon Wright
0438 142 924

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